Limited Time Offer

When fragrance becomes an act of self-care

Traditional perfumes strip moisture and cause irritation. Our natural elixirs blend vitamin E and almond oil for 8+ hours of gentle, lasting confidence.

Buy 1, Get 2nd FREE

Select any two • Second fragrance complimentary • Free UK delivery

REACH YOUR HAIR GOALS

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Treat yourself to a new look with our exclusive new client offers.
Whether thats a full head balayage or fresh new cut, our stylists are ready to help you reach your hair goals.

Offer must be purchased by 30th May 2026, once purchased the voucher is valid for 6 months. T&Cs apply.

SHOP NOW

Limited Time Offer

Limited Time Offer

Limited Time Offer

New Client Exclusive

REACH YOUR HAIR GOALS

Treat yourself to a new look with our exclusive new client offers.

Whether thats a full head balayage or fresh new cut, our stylists are ready to help you reach your hair goals.

Offer must be purchased by 30th May 2026, once purchased the voucher is valid for 6 months. T&Cs apply.

HOW TO BOOK: Email book@livetruelondon.com with your order number or fill in this form.

SHOP NOW

Limited Time Offer

OVER 296K CLIENTS SERVED

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We are an independent, award-winning salon group with four locations across London – Soho, Vauxhall, Clapham, and Brixton.

Specialists in all things colour, our signature balayage is known for creating seamless blends and gorgeous results! Empowering our clients is at the core of our brand, which is why our aim is always to facilitate collaboration between the stylist and client, exploring individual style to achieve hair goals.

There’s a lot that goes into being the best colour salon, but making our clients’ hair dreams come true is number one!

★★★★★
Had an amazing experience at my hair appointment! Sara really listened to what I wanted and delivered exactly the look I had in mind.
The attention to detail and care throughout the process were top-notch, and I left with beautiful hair that exceeded my expectations.
I’ll definitely be coming back!
-Raquel, Google Review

Loved by:

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OVER 296K CLIENTS SERVED

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We are an independent, award-winning salon group with four locations across London – Soho, Vauxhall, Clapham, and Brixton.

Specialists in all things colour, our signature balayage is known for creating seamless blends and gorgeous results! Empowering our clients is at the core of our brand, which is why our aim is always to facilitate collaboration between the stylist and client, exploring individual style to achieve hair goals.

There’s a lot that goes into being the best colour salon, but making our clients’ hair dreams come true is number one!

★★★★★
Had an amazing experience at my hair appointment! Sara really listened to what I wanted and delivered exactly the look I had in mind. The attention to detail and care throughout the process were top-notch, and I left with beautiful hair that exceeded my expectations. I’ll definitely be coming back!-
Raquel, Google Review

We're loved by:

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FULL HEAD BALAYAGE, CUT & BLOW DRY

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Get a fresh colour or just a touch up, plus a cut and salon finish!
Toner not included.

USUALLY: £294
NOW £143

CUT & BLOW DRY

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Refresh your cut or try a bold new style.

USUALLY: £97
NOW £40

FULL HEAD TINT, INTENSE MOISTURE TREATMENT, CUT & BLOW DRY

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Achieve a bold new look as well as hydrated, nourished hair.

USUALLY: £224
NOW £95

FUL DISCOVERY BUNDLE

NEW CLIENTS - FUL Discovery Kit - The LTL Shop
NEW CLIENTS - FUL Discovery Kit - The LTL Shop

FUL Intense Moisture Mask 300ml
All Rounder Shampoo 75ml
All Rounder Conditioner 75ml
Wide Tooth Comb

£15.00
£66.50

THE ACCESSORIES GIFT BUNDLE

FUL Scalp Massager
FUL Wide Tooth Comb
FUL Vented Hair Brush

FUL DISCOVERY BUNDLE

NEW CLIENTS - FUL Discovery Kit - The LTL Shop
NEW CLIENTS - FUL Discovery Kit - The LTL Shop

FUL Intense Moisture Mask 300ml
All Rounder Shampoo 75ml
All Rounder Conditioner 75mlWide Tooth Comb

£15.00
£66.50

THE TREATMENTS BUNDLE

Moroccanoil Treatment 100ml and FUL Intense Moisture Hair Mask 300ml

RRP: £68.45
NOW £34

OLAPLEX REPAIR BUNDLE

FUL Reset Repair Shampoo & Conditioner and Olaplex No. 3 Hair Perfector

USUALLY: £79
NOW £39.50

FULL HEAD BALAYAGE, CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients: Full Head Balayage, Cut and Blow Dry - The LTL Shop
New Clients: Full Head Balayage, Cut and Blow Dry - The LTL Shop
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£147.00
£294.00
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✅ Get an in-salon transformation with a full head balayage.
✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish
✅ Valid for 6 months from date of purchase

How to book in: Please keep hold of the email order confirmation until the order is redeemed. Email book@livetruelondon.com with your order number to book in.

CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients: Cut & Blow Dry - The LTL Shop
New Clients: Cut & Blow Dry - The LTL Shop
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£50.00
£99.00
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✅ Get an in-salon transformation with a full head balayage.
✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish
✅ Valid for 6 months from date of purchase

How to book in: Please keep hold of the email order confirmation until the order is redeemed. Email book@livetruelondon.com with your order number to book in.

FULL HEAD TINT, INTENSE MOISTURE TREATMENT, CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients - Full Head Tint, Treatment, Cut & Blow Dry - The LTL Shop
New Clients - Full Head Tint, Treatment, Cut & Blow Dry - The LTL Shop
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£95.00
£224.00
IMG_124ABB065886-1.jpeg__PID:1c5c1a1d-30a6-430d-8fc9-cad976a2c118

✅ Get an in-salon transformation with a full head balayage.
✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish
✅ Valid for 6 months from date of purchase

How to book in: Please keep hold of the email order confirmation until the order is redeemed. Email book@livetruelondon.com with your order number to book in.

FULL HEAD BALAYAGE, CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients: Full Head Balayage, Cut and Blow Dry - The LTL Shop
New Clients: Full Head Balayage, Cut and Blow Dry - The LTL Shop

✅ Get an in-salon transformation with a full head balayage.

✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish

✅ Valid for 6 months from date of purchase

HOW TO BOOK:
Email book@livetruelondon.com with your order number to book in.

£147.00
£294.00
IMG_124ABB065886-1.jpeg__PID:1c5c1a1d-30a6-430d-8fc9-cad976a2c118

CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients: Cut & Blow Dry - The LTL Shop
New Clients: Cut & Blow Dry - The LTL Shop

✅ Get an in-salon transformation with a full head balayage.

✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish

✅ Valid for 6 months from date of purchase

HOW TO BOOK: Email book@livetruelondon.com with your order number to book in.

£50.00
£99.00
IMG_124ABB065886-1.jpeg__PID:1c5c1a1d-30a6-430d-8fc9-cad976a2c118

FULL HEAD TINT, INTENSE MOISTURE TREATMENT, CUT & BLOW DRY

NEW CLIENT EXCLUSIVE

New Clients - Full Head Tint, Treatment, Cut & Blow Dry - The LTL Shop
New Clients - Full Head Tint, Treatment, Cut & Blow Dry - The LTL Shop

✅ Get an in-salon transformation with a full head balayage.

✅ Expert cut & blow dry: Try the latest new look for a salon-perfect finish

✅ Valid for 6 months from date of purchase

HOW TO BOOK: Email book@livetruelondon.com with your order number to book in.

£95.00
£224.00
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FAQs

FAQs